Bigo Live x Ultra Abu Dhabi

In March 2023, Bigo Live MENA partnered with Ultra Music Festival, one of the world's largest electronic dance music festival, to become its Official Technology partner in the Middle East. This partnership was a dream come true for me, as I have been a raver and fest goer for years.

As the Marketing Manager for Bigo Live MENA, I was responsible for planning and executing this inaugural partnership. I worked with an international team to create a successful online and offline activation that reached a wide audience and generate awareness for Bigo Live.
The partnership was a huge success, and it exceeded all of our goals. I am incredibly proud of the work that I did on this partnership, and I am grateful to the team at Bigo Live for giving me the opportunity to bring my passion for EDM to life.

• Event Date: 2023.03.04~2023.03.05

• Location: Yas Island, Abu Dhabi, UAE

• Pax: Est. 13k/day